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Canadian Magazines Blog (Magazines Canada):
Dragnet Magazine likes to do things its own way: one of the latest online-only lit magazines to pop up in Canada—Dragnet is on Issue 3—this printless magazine not only had its own spot at Word On The Street this weekend (Word On The Web?), but edits together catchy cinematic trailers for each of its issues.
There isn’t much precedent for this that I know of, but in the world of Facebook and Twitter promotion, making a little video teaser for your quarterly’s newest issue is a pretty interesting idea. Why not make use of all of the internet’s dynamic media possibilities?